Bianca Laycock

Bianca LaycockBianca LaycockBianca LaycockBianca Laycock
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Bianca Laycock

Bianca LaycockBianca LaycockBianca Laycock
  • Projects
  • About me
  • Contact me

Online Portal - Images sanitised for confidentiality

DIGITAL APPLICATION PORTAL

My role

I worked as a UX/UI design co-lead on a large-scale digital platform, working end-to-end across discovery, design, validation, and delivery and representing the UX discipline across cross-functional teams. This role involved close collaboration with business and technical stakeholders, translating complex requirements into clear, usable digital experiences while adhering to government legislation and maintaining consistency across the platform.


Description

The platform supports complex and secure application submission and management workflows designed to serve a range of users with differing needs and responsibilities.


This platform includes:

  • Customer portal, facilitating task management, business and services record management, user management, and complex application submission and status monitoring
  • Staff portal on Microsoft Dynamics 365 for backend application monitoring
  • Public-facing record websites illustrating the regulatory data from successful application outcomes

The problem

New regulatory and legislative changes meant that a LOT more people were soon going to be submitting applications to our client, but the PDF and paper forms that they were using weren't going to cut it. We needed to create an  application portal that would allow for a higher volume of submissions without dramatically increasing the assessment time.


We also needed to consider:

  • Legislation
    • The application forms and the contents of the portal and public-facing record websites needed to adhere closely to complex government legislation
  • Long and asynchronous user workflows
    • The users of these forms were organisations and services that needed multiple different people to be able to contribute to one application. Additionally, they may take months to complete one form, so the workflows need to allow for multiple editors jumping around to different parts of the application prior to submission.
  • Staff and applicant communication
    • The staff assessing applications needed to be able to request for additional information and provide responses to the applicants
  • Rushed project timeline
    • We needed to have the work completed at a compressed timeline due to legislative requirements, meaning we were forced to start design work before the requirements were defined. The client side of the team had also only recently been formed, leading to additional complexity during discovery.

The process

Discovery

As the content of this project was sensitive in nature, we were unable to complete interviews and workshops with applicant end-users during the discovery phase. We utilised empathetic modelling,  online ethnographies, and co-design to define personas and high-level user needs with the client, allowing us to keep the end-user at the centre even with this constraint.

Workshops

I designed and facilitated a series of workshops to shape the product direction and validate assumptions with stakeholders as we progressed through the design. We validated our information architecture, low-fidelity and high-fidelity wireframes, and UI content continuously as we progressed throughout the project.

UI design

I led the design of complex interfaces across the platform, including:

  • Multi-step application forms and submission flows
  • Workflow and task management interfaces
  • Microsoft Dynamics 365 backend management portal


This work required designing detailed form behaviours, the creation of a UI design library with scalable and reusable UI components and patterns, strong documentation of design choices and decisions, and interaction models supporting a wide range of scenarios and edge cases.


Design outputs included high-fidelity interfaces, reusable components, and detailed wireframes covering multiple states, conditions, and validation scenarios to support implementation.

The platform required navigating multiple user roles with varying permissions, highly structured data requirements, and legislative red-tape. 


How we designed for complexity

  • Broke down workflows into clear, guided steps (as much guidance as possible!)
  • Designed reusable patterns to ensure consistency
  • Got creative with our UI to balance usability with system constraints and operational requirements.


In the end, we created a robust and scalable platform supporting complex workflows and data management processes whilst remaining as intuitive as possible.


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